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Practitioner Business Academy

Business training, mentoring and coaching by

A/Prof. Craig Allingham MBA(Exec.), B.App.Sci (Physio), FSMA, NSAA

The art and science of business is not found in health journals and newsletters. I know, I have looked. While some may offer generic advice and business consultants are great at SWOT analyses, mission statements and business plans, there is much, much more to understand in business if you want to fully maximise your economic return without compromising your clinical acumen.

This year (2018) sees some new topics added to our program, These are focused on specific career pivot points for physiotherapy practitioners.Eventually there will be five modules covering those who are new to private practice right through to those looking to exit from their business. These workshops will be rolled out gradually through the year, with the first already up and scheduled for Brisbane and Sydney. See 'Going Private' events listed to the right, or click here to register for any upen events.




The previous workshop topics, see below, may still be held during this year but are not yet scheduled. 

Remarkable Insights  (3 hours)

The perfect business intro for start-ups* and burn-outs.
(*or those thinking of it)

Getting the basics right is a great way to succeed in business. While it is best to get the basics sorted at the beginning (rather than tacking them on later) it is worth revisiting them at any stage of your business to refresh your systems, enthusiasm and results. Read more about this three hour session - click here.

Remarkable Strategy (full day)

Driving Competitive Advantage

A Business Plan may not be enough. Yes, it provides a checklist of tasks, targets and activities probably based on a SWOT analysis, but it doesn't drill down to the essenceof what strategy will best achieve your goals. Strategy is the DNA of business excellence and it spans culture, marketing, HR, staff deployment, decor, technology, skill sets and so on. If you need to discover and drive your strategy this workshop should part of the process. Read more

Remarkable Marketing (full day)

Marketing a Service - brand, product, message & results

Marketing your services is connecting with current or potential clients, referrers, employees, agencies, supporters and suppliers to educate and enlighten them as to your unique service offerings and the benefits to all involved.Sounds simple, to find out more, click here.

Remarkable Cat Herding (full day)

Managing the People in Your Business

Business results depend on alignment of your team, clients, referrers and others with your strategy. Shepherding all these talented but diverse humans is a constant challenge for a leader. This one day event goes through selection, motivation, rewards, development and removal of the cats in your business. 

In House Training (as long as it takes...)

Tailor Made Solutions for Your Business

An alternative to attending a workshop is to bring Craig Allingham to your whole team for a unique training opportunity. 

Craig's dual expertise in clinical physiotherapy education and in business building allows you to develop an optimal training session for all your staff.  Customer service and systems of excellence for all staff, front desk strategies for admin and clinical updates for your professional staff.  No other company can offer such a complete training experience for your entire team. Contact Craig on or 0417734161 to explore the options. Read more...